Every year, over 30 000 best adverts, campaigns, designs and websites compete for a Clio, and only a handful receives one.

It is said that “What Oscar is to movies and Grammy is to music, Clio is to advertising”. It is a great honour for us to reach this far.

Some of our team members will attend the Clio Festival in South Beach, FL, on 14-17 May, hoping to come back with a gleaming Clio statue.

Keep your fingers crossed, root and cheer for NEWBORN’s latest international success.

FLORIDA, HERE WE COME!!!

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NEWBORN is a monument marking the Kosova Declaration of Independence Day, 17 February 2008.

Made of steel, weighing about 9 tonnes, NEWBORN is 3m high, 22m long and 1m thick.

First to put their signatures into NEWBORN in black permanent markers were Kosovar President, Fatmir Sejdiu, and Prime-Minister, Hashim Thaçi, at 18:30 (GMT+1), 17 Feb 2008, followed by thousands of other people celebrating on the day, until 24:00.

NEWBORN has become a historical symbol and is now under the protection of the Government of Kosova.

It took 10 days for the creators, Ogilvy Kosova, to give birth to NEWBORN, from idea to final product.

NEWBORN has become the shrine for the team who created it. Every one of us has to see it at least once a day in order to recharge ourselves with that feeling of peace, excitement, love and pride all intertwined in one.

Cheers.

Location: te NEWBORN
Hour: 20:00
Day: Saturday, March 1st

Where do you think NEWBORN should end up?

Click on [Discussion] for your follow-up.

NOTE: To post your comments please click on the Discussion link above.

Everybody wanted to be included, everyone wanted to participate in a way or another just to feel it from near enough so to say loudly and proudly “I even was part of it!“.

(foto credit to Bashkim Hajrizi)

Our NEWBORN seems to have raised very much attention, gained a lot of reputation. We are proud of ourselfs for this creature, even I personally feel proud that I helped in in one way or another. It’s something that can never be forgotten.
Joy and happiness is floating above us as those yellow-helium-filled balloons flew up on Prishtina’s sky that night.
I hope that we, you, everybody, in particular people of Kosova enjoy this newborn life within their newborn country.

In a nutshell, on behalf of NEWBORN today we’ve created a new page on this blog on which we are going to include every possible edge we can be aware of where NEWBORN sculpture has been posted, filmed, mentioned at least, let that be a whole article, a small paragraph and/or even a single word though.

Hence, here it is, visit the Newborn on the Media page and enjoy exploring.

Update: seems that the term NEWBORN was very quickly absorbed by the people and every one who displayed something about Kosova that day referred to it usually with this term.
Google proves it more if you wanna know
Google It! to see for yourself.

Our flag never touched the ground, red & black has perpetually been highly appraised.
On the independence day the same happened, hundreds of people kept the flag off the ground and carried it with kilometers.
We put a sign on memory (foto credit to Muja).

These are the markings on the last letter N.

Kosova is Born.

There’s no words that can describe the feeling you get when people walk by and talk loud and clear about NEWBORN and its meaning to Kosova. My father said - “This sculpture marks the independence of Kosova.”

Yes, the Declaration of Independence was signed by the members of the parliament of Kosova on February 17, 2008 around 4pm. On the other side of the town, people had a chance to sign that same Declaration through the NEWBORN Sculpture.

Typography above typography, this art piece marks the beginning of a new era in the history of people of Kosova, and I mean getting chills is not enough. Dropping down and recklessly yelling out unarticulated sounds could be well enough the exhilaration you get from this.

I salute all who worked on this and those who made it come to life by signing it.

Cheers.

Fisi…having a meltdown after the touchdown and Feeling Good.

Although in almost every edge of the land festivity activities were present today, each part had prepared something special on their own way.
People mobs who went out to celebrate today with the whole nation were astonishing. From the population that gushed on the roads, proper movement virtually was made impossible. Cheerings, music, national dancing, fire-works, inscriptions, sutures, everything looked wonderful. Dressed up in various ways, covered by national flags, characteristic two-color hats, with national turfs on heads, old and youth, men and women, attended today in the downtown of the city, in Shadervan to be more exact, marched through the roads and all around the city.
Everything emerged it’s beauty, but above all, the most spectacular ones actually were the presence of persistent and inexhaustible smilies in people faces. Everybody seemed to be so overjoyed.
Even the cold weather didn’t keep them away from celebrating the most important event, so long expected, this unforgettable day that was pinned today on each ones mind, the day to be remembered within all generations, a footprint in history.

Everyone surprised with something unique on his/her own, nevertheless, the most impressive surprise was the appearance of the longest national flag ever seen. With a height of 3500m carried from nearly 1200 persons it began from the suburban part of the town and was lifted and waived until to the monumental complex of the Albanian League of Prizren. It was amazing, hilarious, indescribable, not only exciting but also emotionally very touchy.
To get a closer understanding at what I’m talking about see the jam for your self and get shocked (foto credit to Amir.S).

Finally, among all other beauties I managed to get a shot of this beauty too. A picture is worth a thousand words, a wonder that speaks for itself. She reminds me of Shote Galica.

Michael Buble’s “Feeling Good” started playing as everyone awaited the climax. I personally thought that people would respect the nicely lined-up barricades along the sides, however as soon as the helium-filled yellow balloons flew way up in Prishtina’s cold night sky - the masses jumped over the fences just to sign the letters with black permanent markers. Not even three-meter long letters could stop people from climbing way up and making their mark. As far as I go - I placed a mark symbolizing my love for someone (let me keep that personal).

For me NEWBORN represents not only the independence, but my own rebirth as well. I feel refreshed by this event and I know many touched upon this chilling effect - Rebirth & Resurrection.

Many years from now we will look back on this day as the day that marked our new beginning. A beginning that proved to be an amazing feat for all.

I salute all those who participated one way or another. I was as close as I could ever get to the Prime Minister and the President of Kosova through the NEWBORN sculpture. It’s a amazing rush!